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Points Of View

Here you'll find how we think and approach the constantly changing landscape that is offline and online marketing. We look at stats, trends and new client initiatives, and share our collective voices with you. Sections include:

President’s Take

What We’re Learning, What We’re Observing

In The Trenches

Golden Nuggets from Our People Doing the Work

Key Stat Analysis

Figuring Out How the Numbers Impact Direct Response Marketers


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